Chocolate-Covered Clients: How Truffles Can Help Your Business Thrive

25th Jun 2013

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The Best Box of Chocolates for Your Business

A Box of Chocolates isn’t just for your significant other – they can also help you close deals in the boardroom. Time and time again, we’ve heard from clients that our California Collection helped advance their businesses. Why?

Happy Ending with a Box of Chocolates:

Scientists have shown that if a painful experience ends well, we as humans are more apt to view the entire experience in a positive light. That’s not to say that negotiating with a client is a painful experience, but if there is a lot at stake, it can be stressful. By topping off a difficult session with a sweet treat, you ensure that your client will recall the experience as a positive one and be more apt to cooperate with you in the future.

Season’s Greetings and Givings with Chocolate:

It is customary for corporations to send each other gifts during the holidays, but everyone knows that cheap, unsavory boxes of chocolate often sit untouched next to the water cooler well into February. If you send a client one of our California Collection boxes, you can guarantee that the gift will be well-received and speak highly of your company’s standards (it will also be gone within a few days).

Of course, you don’t have to wait for the holidays or for a deal to send your clients a little something. A California Collection gift will keep you on client’s minds in a good way, promoting future business for years to come.