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90X HIGHER IN POLYPHENOLS PER TABLESPOON THAN OLIVE OIL 90X HIGHER IN POLYPHENOLS PER TABLESPOON THAN OLIVE OIL 90X HIGHER IN POLYPHENOLS PER TABLESPOON THAN OLIVE OIL 90X HIGHER IN POLYPHENOLS PER TABLESPOON THAN OLIVE OIL 90X HIGHER IN POLYPHENOLS PER TABLESPOON THAN OLIVE OIL 90X HIGHER IN POLYPHENOLS PER TABLESPOON THAN OLIVE OIL 90X HIGHER IN POLYPHENOLS PER TABLESPOON THAN OLIVE OIL
Why We Retired Coconut Sugar Chocolate — And What Comes Next?

Why We Retired Coconut Sugar Chocolate — And What Comes Next?

Published by Chocolatier Jason Vishnefske on 30th May 2025

For years, our Coconut Sugar Chocolate was a standout favorite — beloved for its smooth richness, natural sweetness, and lower glycemic impact. Like many of you, we were interested in coconut palm sugar as a healthy alternative sweetener that would help with taste and health.

But as the food industry evolves, so must we. And this year, after extensive review and careful testing, we made the decision to retire our Coconut Sugar Chocolate.

It Wasn’t an Easy Call — But It Was the Right One

When we added coconut sugar to our chocolate line for the first time, it fit perfectly with our sourcing values of using simple products, supporting sustainable farming, and making sure the process is clean. Unfortunately, the coconut sugar industry has changed — and not in a direction we feel confident standing behind.

Recent batches of coconut palm sugar from global suppliers showed inconsistencies in quality. In the supply chain, there is less openness and more cost-cutting shortcuts, but many companies still do the right thing. These concerns affected our ability to guarantee the same level of safety and purity we’re known for.

We realized we had a choice: continue offering a product that no longer met our evolving standards — or step back and focus on ingredients we can fully trust.

We chose the latter.

What We’re Offering Instead: Clean, Reliable, Delicious Chocolate

If you’re here because you loved our Coconut Sugar Chocolate, we hear you. You’re looking for better ingredients, better practices, and chocolate you can feel good about eating every day.

That’s exactly why we’re recommending our 72% Ultra Premium Rainforest Dark Chocolate.

This is more than just a change — it’s a way to move ahead:

✅ Made using all-natural, organic ingredients

✅ Uses raw cane sugar from U.S. farms

✅ A smoother sugar option than coconut sugar blend

✅ Packed with natural polyphenols and antioxidants

✅ Carefully tested in batches to check for quality and purity

✅ Produced and packed in the United States

It’s bold, balanced, and built for daily enjoyment — without compromise.

Our Promise: Clean Ingredients or No Ingredients

Our decision to retire Coconut Sugar Chocolate wasn’t driven by trends or fads — it was driven by values. At Santa Barbara Chocolate, we believe food should nourish, delight, and protect the people who enjoy it. When we can’t guarantee that standard, we press pause.

As ingredient markets shift, we’ll continue exploring options. If a clean, ethical, and fully testable supply of coconut palm sugar becomes available again, we’ll reconsider. Until then, we’re focused on what we can stand behind 100%.

Taste the Trust. Taste the Difference.

We invite you to try the 72% Rainforest Dark Chocolate and see why so many of our customers are making it part of their daily wellness routine.

It’s chocolate — reimagined for purity, performance, and peace of mind.

Frequently Asked Questions

  1. Why did you discontinue your coconut sugar chocolate?
    This product is in final inventory and will not return due to global cacao shortages, rising tariffs, and supply chain instability.

  2. Is this decision related to product quality?
    No — it was a strategic decision based on economic and logistical factors that made continued production unsustainable.

  3. Will the chocolate made with coconut sugar come back in the future?
    At this time, we have no plans to reintroduce it, but we’re always evaluating options based on market conditions.

  4. What can I try instead of the coconut sugar chocolate?
    Our 72% Rainforest Dark Chocolate is a great alternative to coconut sugar, made with organic ingredients and sweetened with USA-grown raw cane sugar.